the standard
the standard
Through a series of photos we'll present the luxurious vacation lifestyle in an organic and timeless way.
The project documents the full experience, highlighting the signature amenities, panoramic views, and sun-soaked atmosphere.
Exciting, Carefree, and Unscripted.
scene 1: afternoon read & seaside swim
Concept Notes
Layering the scene
Mix of editorial and organic shots
Pool & Sunbeds
Snacks, Drinks, Books
Outfits & Styling
Neutral & Classy Swim
Plain Colors [White, Black, Blue, Red]
Scene will involve water and getting wet
Women
One Piece Swim Suits
Two Piece Swim Suits
Heels
Simple Jewlery
Minimal Makeup/No Make Up
Sunglasses
Gentlemen
Shorts
Speedo [if possible]
Button Up Tee [Loungewear]
Sunglasses
scene 2: Restful Room Relaxation
Concept Notes
Room with Daybed & Soaking Tub
Calm & Relaxed
Warm & Peaceful
Outfits & Styling
Neutral & Classy Swim
Resort Wear
Plain Earthy Colors [White, Black, Tan, Brown]
Scene will involve water and getting wet via the soaking tub but also integrate the relaxing nature of the daybeds and morning vibes
Women
One Piece Swim Suits
Two Piece Swim Suits
Pajamas
Simple Jewlery
Minimal Makeup/No Make Up
Gentlemen
Shorts
Loungewear
Button Up Tee
scene 3: Martinis before a Night in Magic City
Concept Notes
Monterrey Bar
Cocktails & Apps
Elegant Fashion Look
Flash
Outfits & Styling
Classy & Flashy Night Life
Colors: Black, Red, Silver, Gold, Champagne
Hats
Women
Slim Dress [Plain]
Slim Dress [Patterns/Designs]
2 Piece Outfit
Heels
Minimal Earrings
Purse
Night Out Glam/Makeup
Gentlemen
2 or 3 Piece Suit
Slacks & Button up shirt
Watch
Schedule
AUG 7th
9:00am - Call Time
Address: The Standard Spa, Miami Beach
40 Island Avenue
Miami Beach, FL 331399:30am - Scene 1: Pool
10:30am - Change for Scene 2
11:00am - Scene 2: Room
12:00pm - Change for Scene 3
12:30pm - Scene 3: Bar
1:30pm - Wrap Up
Current & Previous Work
